Rooted in Love: Sare Harvell and the Power of Flowers

by | Nov 20, 2024 | COMMUNITY, MUSEUM & GALLERY NEWS, QUEER RVA, SMALL BUSINESS

I recently met with Sare Harvell, a local florist and owner of Warm Flowers, following their floral feature via the Hirschler Flower Fund at the VMFA. We had a long conversation that stemmed from our mutual appreciation of flowers and their language. I have known Sare for quite some time, but I was hesitant to write this article, given the power of the subject itself. 

First off, why flowers? In an age of swiping left and right to manifest the gratification of our most innate desires, it can become difficult to see the need to express our love in such an ancient language. Any time I have brought my love flowers to work they have inevitably been asked what I did wrong. But real men apologize with the modification of their behavior, not perishable gestures.

Warm-Flowers-by-George-Roberts_RVA-Magazine-2024
Photo courtesy of Warm Flowers

And we all know that flowers show up in other, more somber episodes of our lives. We have seen the unwelcome yet comforting wreaths we bestow upon those we have lost. Were one to be old enough, they can think on the reverent offering of bouquets to Princess Diana that stacked upon one another to create a chorus of mourning, respect, and love. 

There is evidence in Mount Carmel, Israel dating back 11,000 years showing our earliest verifiable graves that we as humans lined with flowers. There have been suggestions that this predates humanity, with flower pollens being found in the graves of Neanderthals, though this is disputed amongst scientists, given the ability of burrowing bees to deposit pollens in these sites.

But there are still more ways to use flowers. 

Of course, we use them for weddings. Winning horses are adorned with flowers, the jockeys are given a bouquet. Classically, Olympic medalists are given flowers. 

Warm-Flowers-by-George-Roberts_RVA-Magazine-2024
Photo courtesy of Warm Flowers

The Buddha, in his enlightenment, is seated upon a lotus flower. The Tudors symbolized their reign of power with a rose. The Polynesians crown themselves with flowers and wear them around their neck as lei. Though most reading this would receive this as a sign of welcome and hospitality, it has meant many things throughout time. 

But we don’t always use flowers as signs of respect, or love, or paths to bubble baths.

They can be the backdrop to an office. A way for restaurants to launder money. Or just a nice addition to the family table. 

With all that in mind, I got to know a little more about Sare Harvell. Sare worked their way through college in restaurants like so many and found themselves as lost as most once they had fulfilled their familial duty, and it was time to bloom into adulthood. That feeling of loss and the pain of growing that so many of us have led them to buy themselves flowers. 

I found this very intriguing, as one can surmise that their path to owning a floral company began from a practice of self-love and care. 

Warm-Flowers-by-George-Roberts_RVA-Magazine-2024
Photo courtesy of Warm Flowers

Fate brought them to the late Weezie’s kitchen, a name that shall live in infamy. They met the florist Christopher Flowers there. The curiosity that had arisen from their passion got them involved with delivering for the company, and they used what they learned by proxy to start making bouquets in their bedroom. 

Wanting to learn more about the business and work with higher volumes and options brought them to L.A., where they interned until they had enough experience to begin. Having learned from the top, they returned to the River City, to create ambiences that last for a moment but often show up in pictures we return to for a lifetime. 

This path to the creation reminds me of my favorite flower of the year I see on my daily walk. The neighbor at the corner of my street has as healthy a relationship with flowers as Sare, and the roses they care for spill over their fence, imbuing the autumn air with a peaceful scent. I smell their roses nearly every day, and the side of their house is lined with flowers of a special variety that I have yet to learn, given that their beauty is enough. 

Warm-Flowers-by-George-Roberts_RVA-Magazine-2024
Photo courtesy of Warm Flowers

All the flowers are incredible, but there is one that grew from the concrete. Unlike its peers, it has grown straight and unbending, having reached full form and splendor in less-than-ideal conditions. 

The more I thought about this flower, the more I thought about Sare. It was a seed planted in love, watered by passion. There is a lesson to learn from my favorite flower.

Nature is a patient sculptor. 

George Wethington

George Wethington

George Wethington is a master of the interviewing process and a connoisseur of collegiate admissions. He likes to spend time in nature. It is his nature.




more in community

New Menu | Richmond Grew Up. So Did Harry’s

Editor's Note: RVA Magazine is partnering with Harry's at The Hof on coverage related to their 10th anniversary celebration and new menu. We stopped by to see what was new, eat some good food, enjoy a few cocktails and report back. Richmond, we blew up our own spot....

The Fight Over Who Gets to Sell Weed

A recent report by Radio IQ suggests Virginia lawmakers are once again inching toward a legal recreational marijuana market, this time through the state budget process. Following Governor Abigail Spanberger's veto, Senate Democrats have threatened to fold retail...

Three Tall Ships, One River, 250 Years of American History

Editor's Note: RVA Magazine is partnering with the Virginia Museum of History & Culture on coverage related to America's 250th anniversary, including Richmond SailFest and the upcoming IllumiNation. Also, filmmaker Justin Black of Headwaters Down is sailing aboard...

Richmond’s Funniest Weekend Returns With 2nd Best Comedy Fest

It’s time for the 9th Annual 2nd Best Comedy Fest running June 11–13, 2026. The Coalition Theater hosts this annual event, and is the brick-and-mortar heart of Richmond's alternative comedy ecosystem. Calling it the 2nd Best Fest is a beautifully defensive undersell...

Local, Latino and A New Richmond Cosmos

Tucked into the alley behind 2512 West Main Street, a fever dream of the cosmos has taken shape across a brick wall. The mural is the collaborative work of four Latino artists working in and around Richmond: Visibly Hidden, Monolith, Mars, and Sol. A distant Earth...

The Mayor of Sunny Mart

There are certain people who become part of a neighborhood so slowly that nobody notices it happening until one day they realize the place would feel strange without them.   If you’ve spent enough time around The Fan late at night, then you probably know Sunny Mart....

Sojourner Truth and Why Her Story Still Matters

Editor's Note: This is a companion piece to our preview of Songs of Truth, the new musical inspired by the life of Sojourner Truth. This essay from Christian Detres takes a closer look at the woman behind the legend and the enduring relevance of her story. Sojourner...