Sam Adams Brewery Just Won April Fools Day 2014

by | Apr 1, 2014 | EAT DRINK

In one of the better pranks we’ve seen in a while, Sam Adams released a video for their new product today: “Heli-yum,” a brew carbonated with… helium.

In one of the better pranks we’ve seen in a while, Sam Adams released a video for their new product today: “Heli-yum,” a brew carbonated with… helium. Watch Brewer and Owner Jim Cook explain the amazing process by which this beer is achieved, and giggle joyously as you hear his voice.

Brad Kutner

Brad Kutner




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