Richmond Raceway Gears Up for Thrilling Toyota Owners 400 Weekend

by | Mar 31, 2023 | OUTDOORS, RICHMOND NEWS, SPORTS

The anticipation is high as Richmond Raceway, one of NASCAR’s most storied tracks, prepares for the upcoming Toyota Owners 400 Weekend, taking place from March 31 to April 2.

Kicking off the weekend with a bang, the NASCAR Whelen Modified Tour will light up the track on Friday, March 31. Saturday’s lineup will be packed with action, featuring NASCAR Cup Series practice and qualifying, followed by the ToyotaCare 250 NASCAR Xfinity Series race. The stage will be set for Sunday’s main event, the Toyota Owners 400, where the best of the NASCAR Cup Series will battle wheel-to-wheel for victory and a coveted spot in the playoffs.

Chesterfield’s own Denny Hamlin, driver of the No. 11 Toyota Camry for Joe Gibbs Racing, is one to watch this weekend. With 48 career wins under his belt, including four victories at Richmond Raceway, he’ll be looking to make his mark alongside his 23XI racing team co-owner, NBA legend Michael Jordan. Their team features the No. 23 Toyota driven by Bubba Wallace and the No. 45 Toyota driven by Tyler Reddick.

Wallace has been making history for African Americans in NASCAR. In 2021, he became the first African American driver to win a Cup Series race since 1963 when he claimed victory at Talladega Superspeedway. He followed up with a second win at Kansas Speedway last year and is poised for more triumphs this season.

As the sport celebrates its 75th Anniversary Season, the drivers will compete on a track steeped in NASCAR history. Richmond Raceway, which began hosting NASCAR races in 1953, has evolved from a half-mile dirt track to a 0.75-mile paved, D-shaped oval. The track has hosted over 100 NASCAR Cup Series races and remains a fan-favorite destination, drawing thousands of spectators each year.

Toyota is working hard to enhance the fan experience this season. The midway will feature the Toyota Experience, where fans can test their racing skills in the Toyota Racing simulator and enjoy appearances by Toyota drivers throughout the weekend. Fans can take a break at the new Toyota Pit Stop, situated across from the Toyota Racing Experience, to enjoy refreshments, games, and photo ops in a giant Adirondack chair.

Toyota Owners will also enjoy special perks at Richmond Raceway. With a Toyota, Lexus, or Scion key, they can access Express Lane entry at three gates and receive rewards from Toyota brand ambassadors throughout the weekend.

As NASCAR announces its 2023 Cup Series, Xfinity Series, and CRAFTSMAN Truck Series schedules, Richmond Raceway is set to host race weekends on April 1-2 and July 29-30, 2023. This marks the second consecutive season Richmond will host spring and summer NASCAR race weekends.

Richmond Raceway President, Lori Collier Waran, said, “As NASCAR celebrates its 75th anniversary, Richmond Raceway, one of the sport’s most historic tracks, will honor the sport’s legacy throughout next season’s two NASCAR race weekends. We look forward to welcoming fans back to RVA for our Toyota Spring Race Weekend and one of the biggest NASCAR parties of the summer.”

The 2023 NASCAR tickets are available for purchase via phone at 866-455-7223 or online at richmondraceway.com. Fans can view the full 2023 NASCAR schedule and purchase tickets at www.nascar.com/2023schedule.

RVA Staff

RVA Staff

Since 2005, the dedicated team at RVA Magazine, known as RVA Staff, has been delivering the cultural news that matters in Richmond, VA. This talented group of professionals is committed to keeping you informed about the events and happenings in the city.




more in community

Old Grace Street is Richmond History. Let’s Recognize It.

Editor's note: We were sent this petition after publishing: VCU Demolition Blitz: More Richmond Erased HERE. As reported by The Richmonder last week, “The Cultural Heritage Stewardship Plan, which sailed through City Council with a unanimous vote Sept. 28, is intended...

It’s Still Our City Ep. 25 | Yavé Rust

RVA Mag and NODDERLY presents It’s Still Our City, a podcast hosted by Harrison Christy and with Clair Morgan as co-host and producer through NODDERLY. "Yavé Rust is a Richmond, VA-based music producer and audio engineer specializing in metal and punk. Originating...

Studio Two Three Is Beefing With Bots. Among Other Things

Studio Two Three has been around long enough to forget how likely it was to fail. Sixteen years ago, a small group of friends wanted to keep making art in Richmond. They pooled money from working in local restaurants to pay rent, borrowed equipment and built an...

Richmond Got a Little Filthier. John Waters Was Here.

Monday night I got taken to a church of filth. The Pope of Trash, the Prince of Puke, the Sultan of Sleaze, John Waters, graced the Byrd Theatre for a sold-out one-man show. The actor, writer and director became famous for cult classics like Pink Flamingos, Hairspray...

It’s Still Our City Ep. 24 | Ed Harrington

RVA Mag and NODDERLY presents It’s Still Our City, a podcast hosted by Harrison Christy and with Clair Morgan as co-host and producer through NODDERLY. "Ed Harrington moved to Richmond in 1993 to study art at VCU. At VCU, he was a Communication Arts major with a...

Richmonders Don’t Know How Many ICE Flights Are Happening

Protestors gathered on Saturday morning outside the Richmond International Airport to oppose and call attention to the airport's role in ICE detainee transfers and deportation flights. Immigration enforcement flights out of Richmond have increased sharply...

A First Look at the New Brown’s Island

Brown's Island has been closed since November 2025 for a $30 million improvement project, the largest renovation of the six-acre island in decades. It will temporarily reopen for the Richmond Folk Festival, October 9 - 11th, giving Richmonders their first chance to...

Richmond Loves Dolly Parton

I was gonna kill my husband in a cab in Peru, but “Islands in the Stream” came on the radio, and we stopped arguing and started singing. She could do that to you. You could totally be feeling some type of way, but if you put some Dolly Parton on, well, then you got a...